GiNN 3.0: Daring to Invent the Future of the Nigerian Entertainment Industry
On Saturday, February 3, 2024, young Nigerians gathered at the J.F. Ade-Ajayi Auditorium, University of Lagos (UNILAG) for Gen-Z Involvement in a New Nigeria (GiNN) 3.0 — a dynamic edition of the youth-driven platform dedicated to empowering young voices and redefining the nation’s future.
“Daring to Invent the Future of the Nigerian Entertainment Industry” — GiNN 3.0 focused on how the entertainment space can be a powerful catalyst for socio-economic transformation and cultural influence in Nigeria
Key Speakers & Special Guests
GiNN 3.0 featured influential voices from government, entertainment, and civic engagement sectors who shared invaluable insights on youth involvement, industry prospects, and national development:
🔹 Dr. Jamila Ibrahim
Honourable Minister of Youth Development
Delivered a powerful message on “Youth in Governance”, urging young Nigerians to get involved in policy-making and national affairs.
🔹 Gbadebo Rhodes-Vivour
Former Labour Party Lagos Gubernatorial Candidate & Chairman of the Day
Shared perspectives on the role of young leaders in shaping Nigeria’s socio-economic landscape.
🔹 Charles Inojie & Hilda Dokubo
Veteran Nollywood Actors
Led discussions on “Storytelling for Social Change” — exploring how narrative and creativity from entertainment influence societal values and norms.
🔹 Bunmi Davies
Founder, Stand Up Nigeria
Spoke on entrepreneurship in entertainment, highlighting the intersection of business and creative talent.
🔹 Kenny Blaq & Josh2Funny
Popular entertainers who brought energy and humour to the event, illustrating the uniting power of entertainment across diverse audiences.
Highlight Sessions & Discussions
GiNN 3.0 wasn’t just about big names — it was about real, practical conversations that challenged young people to think beyond the status quo:
🔸 Innovation in Entertainment
Speakers talked about the future of storytelling, content creation, and culture-driven influence as tools for national growth.
🔸 Youth Participation & Leadership
Discussions emphasized the necessity for Gen Z to actively participate in governance, creative industries, and national discourse.
🔸 Skills, Creativity, & Opportunity
Panels explored practical strategies for navigating and thriving within the entertainment industry — from entrepreneurship to new-media success.
Why GiNN 3.0 Was Impactful
GiNN 3.0 stood out as a convergence of purpose, inspiration, and action. It demonstrated that the youth of Nigeria are not just consumers of culture, but creators of narratives, economic contributors, and leaders of tomorrow.
The event showed that entertainment — far from being mere amusement — is a strategic lever for cultural influence, economic growth, and national identity.